Biohack Balance:
From 0% MRR to 32% MRR from email marketing in 1 month. Extra 10k usd per month added.
Dynamic Code:
From 4% MRR to 24% MRR from email marketing in 1 month.
Keauty:
From 15% MRR to 28% MRR from email marketing in 2 month.
Vanil A Bean:
From 8% MRR to 20% MRR from email marketing in 1 month.
Performance-Based. Built to Scale.
We don’t charge for effort — only results.
Two Partnership Models
Hybrid
- 15,000 SEK 🚀 setup (excl. VAT)
- 20% of email revenue 💰above your baseline
- If your current email sales = 30,000 SEK/month, we only earn on what we generate above that.
- Setup fee can be split.
Pure Revenue Share
- 0 setup 🆓fee
- 30% commission💰on revenue above your baseline
- No performance = no payment. Total alignment.
⚙️ Revenue-Driving Flows We Build for You
We don’t just build emails.
We engineer psychological journeys that nurture, convert, and retain — all on autopilot.
Welcome Flow (4 emails)
- Deliver discount
- Brand storytelling: quality, sustainability, design
- Introduce product range
- Share your founder’s story + unique value
Site Abandonment (1 email)
Re-attract cold traffic with social proof & bestsellers
Browse Abandon (5 emails)
Product recall + exclusivity triggers (e.g., craftsmanship, limited runs)
Cart & Checkout Abandon (4 emails)
- Trigger urgency + FOMO
- Reinforce brand value, trust & reviews
Replenishment (4 emails)
- Upsell-friendly, time-based nudges
- Perfect for consumables, accessories, & style combos
Post-Purchase (Segmented)
- Custom flows for 1st, 2nd, and 3rd-time buyers
- Increase loyalty, referrals, and LTV
Winback Flow
- Reactivate lapsed customers with fresh drops & exclusives
- 💡 Every flow is built to reflect your voice, not overwrite it.
🧠 Campaigns That Drive More Than Sales
We blend emotional storytelling with sales psychology — because great brands don’t just sell. They connect.
✨ Community Campaigns (80%)
- Style Icons: Real customers featured in your brand
- Care Guides: Education = trust = long-term value
- Design Contests: Spark virality & brand love
- Accessory Match-Ups: Style coaching via email
- Behind-the-Scenes Access: Build loyalty, not just lists
💸 Revenue Campaigns (20%)
- Seasonal drops, exclusive launches, limited runs
- Bundles, loyalty exclusives, urgency-based offers
- Scarcity marketing done with class, not desperation
📈 Pop-Up Optimization Included
What It’s Like to Work With Us
- 24/7 WhatsApp Access — we’re always reachable
- Monthly Reports — metrics, insights, and what to do next
- Full Approval Flow — you sign off on every campaign
- Aligned Incentives — we only win when you do
Questions answered
Email marketing — straight answers
The questions Nordic DTC brands ask most when scoping email marketing. Click any question to expand.
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What % of revenue should email marketing drive?
For most DTC brands, email and SMS together should drive 25–35% of total revenue once flows are mature. Brands under 6 months of email sophistication usually sit at 8–15%. The biggest gap is rarely campaigns — it's missing or under-built automated flows like welcome, browse-abandon, and post-purchase replenishment.
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How long until I see results from email marketing?
Quick wins from welcome and abandoned-cart flows show in 2–4 weeks. Compound revenue from segmentation, lifecycle flows, and campaign cadence builds over 60–90 days. Most clients see email revenue double within the first quarter, then triple within six months as we scale list size and refine flow logic.
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Should I use Klaviyo, Mailchimp, or another platform?
For Shopify brands, Klaviyo is the default — it's the deepest integrated, has the strongest segmentation, and supports SMS, push, and email in one platform. Mailchimp suits content sites and B2B; ActiveCampaign suits service businesses with longer sales cycles. We're Klaviyo specialists → for a reason.
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What does an email marketing retainer cost?
Retainers start at €2,000/month for 4 campaigns plus core flows, scaling to €5,000–€8,000/month for full-service strategy with 8–12 campaigns, advanced segmentation, SMS, and quarterly creative refreshes.
One-off setups (full Klaviyo build with 8 flows) start at €4,500. Get a custom quote →.
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Which automated flows matter most?
The 80/20 of email revenue comes from five flows: welcome series (highest open rate), abandoned cart (highest single-flow revenue), browse abandonment, post-purchase thank-you, and winback for lapsed buyers. Beyond these, the next tier is replenishment, VIP upgrade, and cross-sell flows tied to first-product purchase.
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How does email marketing work alongside paid ads?
Email captures and converts the visitors paid ads send you — without strong flows, 95% of paid traffic leaves and never comes back. Smart brands run paid ads to build the list (lead-gen + welcome flow) and use email/SMS to drive repeat purchase. The combination raises blended ROAS 30–60% versus paid ads alone.
See performance marketing → for the paid side.
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Are you GDPR-compliant for Nordic markets?
Yes — every Klaviyo build we ship in Sweden, Norway, Denmark, and Finland uses double opt-in by default, GDPR-compliant consent collection, region-specific privacy policy templates, and Schrems II-aware data processing. SMS uses STOP-keyword opt-out and BankID-friendly capture flows where required.
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Do I keep ownership of the Klaviyo account?
Always — your Klaviyo account, list, flows, templates, and historical data stay yours. We work as a collaborator inside your account, never as an account owner. If we part ways, you keep everything: the build, the IP, the contacts. No platform lock-in, no exit fees.
⚡ The Time is now
We only work with a handful of brands at a time and right now, a slot’s open.
If you’ve been thinking about scaling your email revenue… this is your window.
Proof wins: Biohackbalance scaled by $10,000 in their first month. You’re next.
make email your top-performing channel.
